Don’t have your head in the clouds


Make sure you’ve got your umbrella ready, because these articles may rain on your parade as they investigate some of the truths about cloud computing and their differences. If you didn’t already know, not everything will work in cloud-land. 


Hard Truths About Cloud Differences 

Jim Ditmore
4 January 2013 

Every medium- to large-sized company must understand today’s different cloud computing approaches — and pitfalls. 

Typically, the cloud is envisioned as an accessible and low-cost compute utility in the sky that’s always available. Despite this lofty promise, companies will need to select and build their cloud environment carefully to avoid fracturing their computing capabilities, locking themselves into a single, higher-cost environment, diminishing their ability to differentiate themselves and gain competitive advantage — or all three.

Read the full article at InformationWeek »



Salesforce: concept of private cloud is fundamentally flawed

JP Rangaswami says if you’re not sharing costs, it ain’t cloud

Sophie Curtis
13 June 2012’s chief scientist has slammed the concept of private cloud, claiming that the whole point of cloud computing is that resources, costs and risk are shared between multiple parties.

Speaking at the Cloud Computing World forum in London today, JP Rangaswami said that cloud provides the scalability and flexibility that organisations need to survive in the modern age. However, organisations that choose to adopt private rather than public cloud will miss out on the benefits.

“Whenever anyone uses that phrase to you, just ask them who are you sharing costs with. If all the costs you’re sharing are just with you, you’re just kidding yourself, it ain’t a cloud” said Rangaswami.

“The only way it has value is if someone else is taking the risk, and you can step it up or down. This isn’t just a question of infrastructure; IT is not just about hardware. Your processes have to be able to scale, your ability to put things on and take things off has to be able to scale – everything you do has to be able to scale in both directions.”

Rangaswami said that organisations have to move from thinking about scalable efficiency to thinking about scalable learning. While in the past, the focus was on reducing costs as a business grew, trends in globalisation, offshoring and outsourcing are forcing now companies to work differently.

In particular, companies will have to employ social strategies, as increased competition and reduced barriers to entry make it harder to get a strong return on investment, according to Rangaswami.

“The reason for the social enterprise is because your return on assets is low. You had better connect up your customers, because if you don’t they are going to remain connected up and leave you out of it,” he said.

“In five years time they’re going to be here and you’re not. The social enterprise is as much a survival play as anything else, because of the incredible level of change that is taking place.

Read the full article at Techworld »

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